week 2 maslow

Pick one of the following ads and then change the ad to reflect a higher need as illustrated in Maslow’s Hierarchy of Effects model. Please be sure to answer the following questions:

1. At what level(s) is the current ad appealing to the target market (again, use Maslow’s Hierarchy of Effects model – be specific).?

2. What level would you recommend that the appeal target on Maslow’s?

3. How would you change the ad to reflect this change in either copy (headline/words) or visual?

Please answer these questions in a word document that you can upload, referring to one of these ads (A, B, C)

 

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